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Seasonal Affective Disorder in Wisconsin: What You Need to Know

  • Writer: Kari Mahlik
    Kari Mahlik
  • Sep 22
  • 2 min read

Updated: Sep 29

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Understanding Seasonal Affective Disorder (SAD)

As the days get shorter and colder, many people in Wisconsin notice changes in their mood and energy. For some, these changes are more than just the “winter blues.” Seasonal Affective Disorder (SAD) is a type of depression that follows a seasonal pattern, often starting in the fall and continuing through winter.



Common Symptoms of SAD

SAD symptoms are similar to depression, but they follow a seasonal pattern:

  • Persistent sadness or low mood

  • Fatigue or low energy, even after sleeping

  • Loss of interest in activities once enjoyed

  • Increased cravings for carbohydrates or sugary foods

  • Difficulty concentrating

  • Withdrawal from friends, family, and social activities

If you notice these symptoms for two weeks or longer and they interfere with daily life, it may be time to seek help.



Why SAD is Common in Wisconsin

Our northern location means fewer daylight hours in fall and winter, which disrupts the body’s natural circadian rhythm. Lower sunlight exposure can affect serotonin and melatonin — brain chemicals that influence mood and sleep. This is why SAD is particularly common in states like Wisconsin, Minnesota, and other northern regions.


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Effective Treatments for Seasonal Affective Disorder

The good news? SAD is treatable. At Bay Psychiatry of Wisconsin, we take a personalized approach to care, which may include:

  • Light Therapy (Phototherapy): Using a special light box that mimics natural sunlight to reset circadian rhythms.

  • Therapy: Cognitive Behavioral Therapy (CBT) can help identify and shift negative thought patterns.

  • Medication: Antidepressants or other medications may be appropriate if symptoms are severe or persistent.

  • Lifestyle Adjustments: Daily walks in natural daylight, balanced nutrition, and structured routines can make a significant difference.



When to Seek Professional Support

If seasonal changes in mood begin to impact your work, school, or relationships, don’t wait until spring for relief. Early treatment helps prevent symptoms from worsening.

At Bay Psychiatry of Wisconsin, our team of psychiatric nurse practitioners provides therapy and medication management tailored to your needs. We offer both in-person appointments in Door County, Green Bay, and beyond, as well as telehealth across Wisconsin.



Take the First Step Toward Feeling Better

If you think you may be experiencing Seasonal Affective Disorder, you are not alone — and help is available.

👉 Request an appointment today at www.baypsychiatrywisconsin.com and let’s work together toward brighter days.



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